About Kallola

KALLOLA 2- The Short Film Contest on Child Rights in its second season, once again invites the creative minds of Odisha, to speak out and raise awareness on the rights of children through the medium of short films. This is an initiative of Aaina, supported by UNICEF.

KALLOLA signifies the happy sound of bird-song at dawn. In a perfect world, the synonym for the happy, joyful laughter of children. You may ask that if Human Rights belong to everyone, why do we need separate rights for children? Children need special help and protection to ensure that their rights are upheld.

The theme for 2016 contest is 'Discrimination against girls.' Too many children start their lives burdened by inequalities and are discriminated on gender, class, religion, caste depriving them of a fair chance to survive, thrive and reach their full potential. And if the child is a girl, she is often doubly or triply burdened.

She faces discrimination from birth, through childhood and into adulthood. Her low status is reflected in the denial other needs and rights and through harmful practices such as a preference for sons, early marriage, domestic abuse, incest, sexual exploitation, inadequate diet and reduced access to education. Girls are often treated as inferior to boys, both within the home and by society-at-large. They are socialized to put themselves last, which in turn undermines their self-esteem and their ability to reach their full potential as human beings.

While such discrimination is detrimental for the child and society, we can end it. It needs commitment and actions from each one of us.

In the next decades, these girls will represent a large percentage of the workforce and will grow into future leaders, innovators and teachers. Many will also be the mothers and caregivers of a new generation. They have the potential to inspire change. Failure to invest in their futures will come at a high price.

Introduction of the Non - Competitive Category

In the first season of Kallola, professionals and amateur filmmakers, media students and advertising agencies participated to share and showcase their views on the theme of  'End Violence against children.' Nearly 30 films were received and five best films were awarded. The films were judged by a panel of Jury including 51 children Jury.

Interestingly the verdict of the children jury was quite different from that of the adult jury which lead the organizers to rethink the level & amount of participation of children in this contest. Clearly, the children seemed to have a definite understanding and judgment of their own, seemed aware of the topic and very enthusiastic to share their views.
The participation of children on issues that concern them being one of the four pillars of child rights, what better way to celebrate this right than have the children themselves participate in this contest and share their views

Kallola 2015-16, introduces a new segment 'The non-competitive category.' The films in this category will showcase the views of children on the theme and express their perspective on how the issue could be addressed. The films will be screened during the award function for the competitive section. They will also be shared with other stakeholders in the state. Every participant will receive a certificate of appreciation at the final award ceremony.

Announcing Kallola - Season Two
Theme: 'Discrimination against girls'

Calling all the creative film makers in the state to come forward and let your creative spirit address the issue through short films This is YOUR chance to make a difference.
Ensure that your films necessarily revolve around a sense of positivity, focusing on possible actions, leaving the audience hopeful for a better world for our girls.